One of the main challenges a general law firm faces is how to market several different practice areas effectively online. Elkus and Sisson & Rosenstein a boutigue law firm in Denver with 11 attorneys faced this issue. ilawyermarketing created a professional looking website with focused sub folders for each of their practice areas.
Each sub folder has its own distinct navigation – so when a searcher is looking for a premise liability attorney in Denver – they will land on a page that gives them the impression they are on a focused personal injury website vs a general practice one. Their personal injury page provides a great example of this. However, when a visitor goes to the homepage, you will get the impression you are dealing with a boutique law firm that can handle multiple practice areas.
