I am often asked the question, Should I start a BLOG? The short answer is of course. A BLOG is a great communication tool, that when used correctly can be a great differentiator for your firm. A BLOG or online journal offers attorneys the chance to write on current events, changes in the law, specific […]
Read MoreI recommend that all of my clients join Linkedin.com. Linkedin is a professional business networking website that allows for contextual links back to your site. Below are some best practices that will allow you to get more out of your free Linkedin account. 1. Make sure that you add a contextual based link back to […]
Read MoreOne of the effects of having a FindLaw website, is that over time you will soon be inundated with emails from attorneys asking you to link to them. In return, they will place a link on their site linking back to you. While this may sound reasonable, the potential damage it could do to your […]
Read MoreThe yellow page salesman is giving you the full court press. He has one top listing left in his online directory and he claims a competitor down the street is just waiting to buy it, if you are foolish enough to pass it up. The listing seems great and you don’t want to let a […]
Read MoreA successful online presence should include more than just your website. If you are a FindLaw client you already know this as a lot of your traffic is likely coming from your listings and profile on the FindLaw portal. Type your name and the word lawyer into Google and chances are, your FindLaw profile will […]
Read MoreIf you are looking for additional information on legal internet marketing, a great resource is FindLaw’s main website; http://www.lawyermarketing.com/ Loaded with great articles and information, the site is the leading source of online marketing information for attorneys. It also has a preview of our soon to be released video product.
Read MoreIn just about every law school, taking credit for a copied paper would get you kicked out of school. While the consequences may not seem as dire, stealing web content that is not your own will get you kicked out of the search results. In their quest to provide a great search experience, most search […]
Read MoreDoes your firm’s voice mail mention your web address? It should. Obviously not everyone will call during business hours and not everyone will want to leave a message. A good practice is too say something to the effect… “For more information about our firm please visit our website at….”
Read MoreOnce upon a time the typical person opened up the yellow pages to find a lawyer. Today they go online. Your web site then is often the first and most lasting impression of who you are. Its critical that you make the most of that first impression by having a well designed web site. Your […]
Read MoreWondering where your firm stacks up size wise in the State of Arizona? Randy Swart’s website, http://www.randyswart.com/, likely has the answer. The site attempts to capture every law firm in the State by number of attorneys, both nationally and locally. It is a truly an impressive list, one that your firm’s website should definitely be […]
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